The Evidence Based Coach


Sick of making and breaking promises to yourself?

Feeling like an imposter at work?

Want to change direction but you don’t know how?

Harshly blaming yourself for all of the above?

Irritated with being told to just manifest your dreams? (I hear you!)


I can help you make the next step or leap.

I’ll help you get where you want to go, in your life and career, with proven tools and techniques.

My toolbox is full of sciency things, practical things (like number 8 wire) and oodles of experience. I have been there, done that and designed the T-shirt.

We won’t be discussing your star signs or chakras (other than for fun). I certainly will not be telling you, you just need to TRY harder to BE more positive. I will never say that you need to simply ATTRACT all your dreams to you with your super sexy mind (although I am sure it is lovely).

You don’t need to batter yourself with failures that are not even in your control! Life is hard enough without you being responsible for what the universe is or isn’t magically manifesting for you!


Rachel is a professional, with empathy and kindness in bucket loads, but will also tell it like it is. She is one of the most well-educated people I know, and well-travelled too, and has lived a life worth listening to! Her values-based coaching is spot-on and hugely worthwhile; I highly recommend you work with Dr Rachel if you can. You won’t regret it!

Sarah White


Three simple steps for your personalised journey

Dr Rachel McInnes

Let’s talk about you on one of my infamous chemistry sessions (don’t panic, it’s nothing like dreaded chemistry at school!) Let’s see if we’re a good fit.

Retreats NZ or Personal Growth Online by Dr Rachel McInnes

Kick A** with the KAN PLAN or get support with your career? 1-on-1 or small group coaching? Together we will decide the right path for you!

Image with phrase "live the life you deserve" Dr Rachel McInnes

Ok in truth, you will need to do some hard work, there are no instant-success-now potions. Although, with hard work comes huge reward and you will not be sorry. I promise.





Image for Life Coaching, Career Coaching,
Image of flower
Image with words around struggling to get where you want.


Hi I’m Rachel.

I’m The Evidence-Based Coach

“My experience with Rachel’s work around values-based coaching has been exceptional. Highly recommended” 

Bronwyn, Social Entrepreneur

I take a values grounded approach. Values can be described as ‘the things that sustain you, when all else falls away’. Pretty powerful, don’t you think? The moment you define exactly what your values are, you start a powerful shift in the trajectory of your life.

A values grounded approach helps my clients feel more satisfied, and get more out of their life both at work and at home.

This approach is used both for the courses I run for women (The KAN PLAN) and when working with leaders in organisations.

The old way of thinking that ‘work’ and ‘life’ where separate is finally falling away (thankfully).

My job today is to support you to live a values based life of purpose. This approach means you can be your best you at home and at work.


Q and A

Q What are these evidence-based coaching tools you speak of?

“Denoting an approach that emphasizes the practical application of the findings of the best available current research”.

Uncle Google

In this case I like what Uncle Google has to say, even though like the drunk uncle at Christmas he can be unreliable and sometimes embarrassing.

Coaching is an unregulated industry, it is up to each coach to ensure they are using quality tools. As someone who did and interdisciplinary PhD for fun, I take this responsibility very seriously. Hence I look to the worlds best research, and add tools that I have seen work with my own eyes. Sometimes where there are no tools for a certain job, you and I work together to create a solution. A solution we then observe closely to see if it works and throw it out if it doesn’t.

I am all about the science, but I know, science doesn’t know everything. Btw so as does science, or it would have quit 😉 My philosophy means I stay away from tools that have been shown to not work, or worse be dangerous. It also means as this is a moving beast, that I work to stay across as much as I can.

Q. What does evidence-based coaching cost?

Career and leadership coaching costs are quoted based on the number of coachees and a range of other factors such as which content or modules are required, get in touch for more.

The KAN PLAN for women, is delivered in three different ways with costs ranging from $49 (IKR? just a few coffees) to $999 NZD (even better). More info is on the KAN PLAN page. This tiered affordability was specifically designed with the understanding (and data) that many women’s personal spend-on-myself budget is tighter than her jeans were in the 90s. Please don’t ask for these prices for your leadership coaching, or I’ll be fitting back into those 90s jeans.

Q. Do you work outside New Zealand?

Although I am based in Auckland, via Zoom I do work wherever my clients need me.